Business Planning, Goal Setting, & Preparing for Growth with Ron Morris
Aug 30, 2022Jilz Gluten Free started in 2013 when Jill decided to make her own crackers for Ron, who’s gluten-intolerant. Once she perfected her recipe, she started sharing the crackers with friends and taking them to parties – where they disappeared in a flash. No one knew they were gluten-free.
Today, Jill and Ron have a thriving business and Ron’s here to share his business journey. We dive deep into the importance of the business plan, and the specific pieces that go into creating one. Ron also helps us find ways to set realistic goals and objectives. Through his experience with Jilz Crackers, Ron shares some strategies for preparing for growth, including being patient and preparing for a downturn. And we also chat about what it means to be an enthusiastic leader and why this is important.
There’s a lot of great nuggets of wisdom packed into this episode, please give it a listen!
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About Ron Morris
Ron Morris has had a very exciting entrepreneurial life. He was a filmmaker for 20 years, a writer, a pilot for American airlines for 35 years and most recently co-founder of Jill's crackers.
About Kendall Hagensen
Kendall is a Somatic Mental Health Therapist, Multidisciplinary Clinic Owner and Business Coach. She specializes in, and is passionate about, working with healthcare professionals to create the businesses of their dreams. Big goals always have a psychological component beneath the surface, so Kendall uses her background in Somatic Psychotherapy and EMDR Therapy mixed with Business Coaching tools to help clients develop a healthy relationship with their business and their strength as a leader. As someone who lives with a chronic illness herself, Kendall feels that health happens best within community, which is why she takes a holistic, integrative, and collaborative wellness approach to her personal and professional life.
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