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A Unique and Successful Group Practice Approach with Jennifer Cobb

A Unique and Successful Group Practice Approach with Jennifer Cobb

May 22, 2024

Welcome to the Wellness Center Creators podcast, where we explore innovative approaches to health and wellness practice management. In this episode, I’m joined by Anna Rudel as co-host, and our special guest, Jennifer Cobb. Jennifer is a licensed clinical social worker and private practice owner who specializes in dialectical behavior therapy (DBT). 

Jennifer shares her journey from starting a solo practice to creating a bustling group practice. Learn the ins and outs of DBT, how it differs from traditional therapy, and its effectiveness in treating clients with early developmental trauma and attachment wounds.

We delve into the unique collaborative community model that Jennifer's practice employs, a hybrid of W-2 employment and a cooperative, allowing clinicians to take ownership of their schedules and income while fostering a supportive environment. 

"We call it a “collaborative community” model. And I think it's a unique way to be able to have a practice.

It's really just this… We trust each other, and we've done things to show that we deserve that trust and as adults we just get to do our best within that."

You will gain insights into how this model benefits both practitioners and clients, and hear about the upcoming retreat for practice owners looking to build and grow their businesses. Whether you're a wellness practitioner or interested in the business side of therapy, this episode is packed with valuable lessons and inspiration!


(00:19) Jennifer Cobb specializes in dialectical behavior therapy.

(04:44) Jen, your group practice model is different from other similar models.

(08:39) In North Carolina, it is absolutely legal to have a commission-based practice.

(10:15) Anna: What's the feedback from your employees about this model?

(13:20) You said your practitioner-flexible, and I'm curious about the nuts and bolts of your practice?

(20:07) Jen hosts intimate therapist retreats for prospective practice owners.

Get all the links, resources and show notes here:

Sponsored by Jane App, Jane offers online booking, charting, scheduling, secure video and invoicing on one secure, beautifully designed system: Use code wellness1mo for a one-month grace period on your new Jane account.

Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it!

About Jennifer Cobb

As the owner of a thriving group private practice, Guilford Counseling, PLLC, Jennifer specializes in helping clinicians build value-centered and employee-centered private and group practices.  Jennifer opened her practice in 2011 and has grown past 25+ employees.  Her practice specializes in DBT, and she has combined her research around developmental trauma with DBT to create TF-DBT, which she trains other clinicians on. 

Jennifer is a fierce advocate for employee and entrepreneur wellness and believes in building your work around your life rather than building your life around your work, as well as truly living the freedom that entrepreneurship can offer.

Jennifer’s Website and Links

About Anna Rudel

Anna Rudel, L. Ac is the owner and founder of Lokahi Acupuncture Clinic in San Jose California, founded in 2003. Anna is a master organizer and clinician, and as a Coach she specializes in working with Clinic Owners in the state of California, and Acupuncturists and Acupuncture Clinic Owners, or groups wanting to add Acupuncture worldwide, as well as teams that need support with employee retention and satisfaction. Born in the UK, Anna has traveled extensively in Asia and now has a thriving multi-practitioner clinic in the US!

Anna's Website and Links

About Kendall Hagensen

Kendall is a Somatic Mental Health Therapist, Multidisciplinary Clinic Owner and Business Coach. She specializes in, and is passionate about, working with healthcare professionals to create the businesses of their dreams. Big goals always have a psychological component beneath the surface, so Kendall uses her background in Somatic Psychotherapy and EMDR Therapy mixed with Business Coaching tools to help clients develop a healthy relationship with their business and their strength as a leader. 

As someone who lives with a chronic illness herself, Kendall feels that health happens best within community, which is why she takes a holistic, integrative, and collaborative wellness approach to her personal and professional life.

Kendall’s Web/Social Links